About Us

LACUM is a registered Indian brand founded in 2019, with business operations commencing in January 2019. We are a proprietorship startup, operated by a passionate team of 4 dedicated professionals, focused on creating meaningful, high-quality customized gifting and home décor products.

The Meaning Behind LACUM

The brand name LACUM is derived from a thoughtful combination of three words:
LAser CUt iteMs, which perfectly represents the core technique behind our creations.

Interestingly, in ancient Latin, LACUM originates from the word “lacus”, meaning a pond or a sea. Inspired by this meaning, LACUM symbolizes an extensive and ever-expanding range of handcrafted gifting and home décor products, brought to life using precision laser-cutting technology.

Brand Identity & Trademark

In January 2019, the LACUM logo and brand identity were conceptualized and officially registered under Trademark Class 14, bearing Trademark Number 4255468 and Journal Number 1917.
All trademark filings were completed under the name Vandana Shah, as a single proprietorship firm, covering Fashion Jewellery and Home Décor categories.

The logo colors represent the concept of RGB color blending, where different ratios create a wide spectrum of colors—symbolizing the variety, flexibility, and endless customization possibilities offered by LACUM.

The choice of the “Emily Candy” font was intentional, highlighting the intricate detailing and fine cuts that are only achievable through laser-cutting techniques, reinforcing our technological edge and craftsmanship.

What We Do

LACUM specializes in laser-cut and customized products, including:

  • Personalized home décor

  • LED acrylic lamps

  • MDF and acrylic gift items

  • Custom-designed gifting solutions

Every product is crafted with precision, creativity, and attention to detail, ensuring both aesthetic appeal and durability.

Trusted by Thousands on Amazon

Our customer-first approach has helped LACUM earn strong recognition on Amazon:

  • 🏆 Amazon Top Brand

  • 97% positive ratings from 200+ customers

  • 📦 30,000+ recent orders

  • 🛒 5+ years of continuous presence on Amazon

These milestones reflect our commitment to quality, reliability, and customer satisfaction.

Our Philosophy

Being a small team allows us to stay agile, maintain strict quality control, and give personal attention to every order. At LACUM, every product is more than just an item—it is a promise of trust, craftsmanship, and value.

As we continue to grow, our mission remains unchanged:
to create beautifully crafted, non-seasonal, customized products that customers can cherish and rely on.

Empowering Women

The brand name LACUM is imbued with a dedicated commitment to empowering women. This dedication goes beyond the surface level of a mere label; it symbolizes a profound mission to uplift and inspire women in various aspects of life. Whether through the products it offers, the ethos it embodies, or the initiatives it supports, LACUM is driven by the belief that empowering women is not just a statement but a core principle guiding its values and actions. Through this brand, there is a deliberate intention to contribute to the empowerment of women by fostering inclusivity, providing opportunities, and promoting a sense of strength, confidence, and independence. LACUM strives to be a symbol of support and encouragement, advocating for the advancement and well-being of women in society.